Intertextuality
is essential the idea of using other texts to inspire a new one which creates
feelings of nostalgia and reliability within the audience or whole new
meanings. Music videos can link to many different things including cinema,
fashion and photography.
The music video for Without Me by Eminem uses a
lot of intertextual references to popular TV programs and news stories, however
the main theme of the video is the intertextual link between the video and
comic books/ superheroes in which he dresses up in a similar outfit to Robin
and gives himself the name 'Rap Boy'. The video aims to make a humorous link to
comic book heroes by poking fun at saving a boy from listening to his music,
this would appeal to his majority male audience who may have read such comics
when they were younger and also just creates a funny video for all audiences to
enjoy.
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