DigiPaks are designed to fold into a square
CD case. They can fold many different ways and can have different amount of
panels. For my example it is a total of 6 panels. This is, as it will not over
load the buyer with information however giving them enough to want to buy
another Digipak from a different album. The front and back panels are the main
promoters of the CD or the bands new album and are very much used to draw in
the customers. The inside of the DigiPak is used more for information and extra
bits to do with the artist/song/album. The theme of the inside packaging
normally is more subtle compared to the outside packaging. However this can
also depend on the type of band and there genre of music. You will find that
there are cardboard/paper folds around the plastic case, which secures the disc
in place
The front of DigiPaks tend to have a large
eye-catching picture on them however again this can really rely on the type of
band for example pink Floyd. The picture illustrated on the front panels tend
to have some relation to the songs or artist The song or the album title is
also found on the front panel or again not the case for bands like Pink Floyd.
4. Pink Floyd
Dark Side of the Moon (1973)
Design by Hipgnosis and George Hardie
“The prism represented both the diversity
and cleanliness of the sound of the music,” said the designer. “In a more
conscious way, it worked for a band with a reputation for their light show. The
triangle is a symbol of ambition, one of the themes Roger was concerned with.
So you had several ideas coming together.” However by doing this it also made a
name for the band as they began every album over from there and previously so
that fans new what they were looking for when going into a music shop or record
shop.
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